Let’s All Louisiana

Let’s All Louisiana, at its core, is an invitation. An opportunity to gather together - as family, friends and neighbors. Whether a quick dinner on Tuesday or a neighborhood fish fry on Sunday, Louisiana Fish Fry invites everyone to explore the flavors of Cajun home-cooking.

In an effort to increase penetration of Louisiana Fish Fry products and engage with cooking enthusiasts we created a platform to remind consumers to turn to our full range of Cajun-inspired flavors, and position them as the brand for standout meals any day of the week.

We gathered content and turned it into a successful multi-channel campaign that fully delivered on taste appeal and brand flavor, with the overarching goal of increasing brand awareness, and ultimately driving sales lift.

Digital Content :30 Video

Digital Display Asset Suite

Organic Social Content

Product Specific Pre-Roll & Digital Content :15 Video

Monthly Organic Social Content & Boosted Posts